Background: A Beginner Designer Looking for Direction
Mahnoor Javed, a 19-year-old college student from Multan, had a flair for creativity but lacked technical design skills. With no background in tools like Photoshop or Illustrator, she felt excluded from the design world. After seeing social media posts about earning with Canva, she enrolled in the Canva Graphic Design Module of the Freelancing Course at SEOTraining.pk in February 2025. Her goal was to turn her passion for visual design into freelance income.
What She Learned: Design Simplicity and Freelancing Strategy
The training covered Canva design principles, brand kit creation, Instagram and Facebook post design, banners, brochures, and logo basics, and how to create client-ready templates. She also learned how to price her services, use Canva Pro features, and package her work for platforms like Fiverr, LinkedIn, and Facebook groups. Most importantly, she was taught how to position herself as a brand designer, not just a gig worker.
Execution: From Learning to Client Acquisition
Mahnoor created a small but stunning portfolio using Canva, showcasing 8 sample projects including social media templates, event flyers, and brand identity kits. She set up a Fiverr profile, joined Facebook freelancing groups, and started posting her design samples consistently. She also used Canva mockups to display her work more professionally, which helped build credibility. Through networking and responding to job posts using the outreach format taught in the course, she started receiving messages from potential clients.
Results: Gigs, Growth, and Graphic Success
In just 40 days, Mahnoor landed 15 different clients, including a Pakistani clothing startup, a UK-based real estate agent, and a local event planner. Her earnings crossed PKR 85,000, and she began working on monthly retainer packages for two clients. By sticking to Canva and leveraging its full features, she avoided complexity while delivering professional-quality designs. She also created her own Instagram page to showcase her work and is now planning to launch her design studio website.
Student Testimonial
"Before this course, I didn’t believe I could call myself a designer. Canva and the freelancing training gave me the skills and mindset to build a real career. I now have clients who trust me, and I’m getting paid to do what I love." — Mahnoor Javed, Multan
Instructor’s Note
"Mahnoor’s journey proves that design isn’t about expensive tools—it’s about creativity and strategy. She used Canva the right way, delivered value, and turned a simple skill into a service business within weeks." — Abdul Wahab Ahmad
Final Thought: Design Careers Can Start with Canva
Mahnoor’s story shows that even complete beginners can launch a freelance design career using Canva, if guided by structure, strategy, and support. For students who feel stuck or underqualified, this case proves you don’t need complex tools to get real results.